Gas stations and corner stores see a lot of morning traffic. Whether people are grabbing coffee, filling up their tank, or grabbing a quick bite for lunch is always different, but one thing is for sure: a lot of them are skipping breakfast. An extra stop at a donut shop or a fast food place isn’t always realistic – it can be a drain on wallets as well as schedules. Why not offer them a quick, easy solution?
If you want to entice people to buy more, a New Yorker Bagels display is the perfect way to convince people to grab one more thing before they head off to work. Who can deny the enticing look of a bagel in the morning? When you put the opportunity out there, more people are likely to buy and make a regularly scheduled morning stop out of it.
Here are a few tips on how to get started and make the most of everyone’s mornings. After getting your display (and finding a reliable, fresh bagel wholesaler), it’s time to start promoting your new trade. From magnets to window displays, there are a lot of ways to promote yourself.
Even word of mouth can go a long way in helping you garner more business, and many people will be drawn to the new display the day you open it up. Along with obvious, physical forms of advertising, it’s best to make the most of social media and the internet is well. The advances in technology have made it easy for us to stay in contact with each other, whether it’s with smartphones, laptops, or even our watches and GPS.
To promote your business online, it’s important to make sure you have a hub for all your online business. A website or a Facebook page is a great place to start, since all the traffic can be directed there. You can post information, updates, and offers in real time, and make it easy for new customers to find you.
Include all the necessary information, such as your location, number, and hours for anyone who might want them. Give the page a like button, and ask friends and coworkers to boost and share it for others to find. Make it professional, and before long you can start posting offers, promotions, and giveaways to encourage people to pay you a visit.
Once you find yourself gaining traction, try expanding your outreach. Make a Twitter account, keep up with competitors, and try to reach out to people with scannable coupon opportunities and make a good impression. Before long, you could be looking at a loyal customer base eager for your bagels and other breakfast offerings.